Ssangyong Motor

Global navigation


About Ssangyong Sub Navigation


About Ssangyong Contents Area

Investment Information

We will be SsangYong Motor thinking and going together with the customers.

News

View Investment Information Investors News
Title SsangYong Motor sells a total of 26,980 vehicles in the first quarter and posts a sales volume of 677.6 billion won
Date 2008.04.25

- Low business performance in the first quarter, resulting from negative external factors, such as the soaring raw
material prices and sluggish domestic SUV market
- Anticipating improvements in the second-quarter performance with an increase in sales of the Chairman W and
Chairman H

 

SsangYong Motor (CEO and President Choi Hyung-tak;www.smotor.com) announced on April 25 that it recorded a sales
volume of 677.6 billion won in the first quarter of 2008.

 

The company sold a total of 26,980 units of vehicles, including 12,708 domestically sold units and 14,272 exported
units. This sales performance is a year-on-year reduction of 21 percent. SsangYong Motor explained that the reason
is because of the sluggish SUV market and the considerable impact on the first-quarter performance by consumers
waiting for the launch of the Chairman W.

 

In line with the reduction in the sales performance, SsangYong Motor posted a sales volume of 677.6 billion won,
which is a year-on-year decrease of 18.7 percent, an operating loss of 27.6 billion won, and a current net loss of
34.2 billion won.

 

Despite such a low performance, the Chairman H and the recently released Chairman W have successfully lured the
attention of customers in the market, posting a year-on-year increase in performance of 9.8 percent (Chairman model).
They are being assessed as playing a critical role in expanding the domestic large vehicle market.

 

SsangYong Motor also announced that it will be able to achieve performance improvements in the second quarter
through the Chairman W and Chairman H, and the forecasted decrease in profits resulting from the rise in various
raw material prices will be improved by engaging in continuous management innovation activities.

 

SsangYong Motor CEO and President Choi Hyung-tak said, ?The company suffered a deficit in the first quarter due
to several negative factors, such as the soaring raw materials prices and the sluggish domestic SUV market, resulting
from the rise in diesel prices. In the second quarter, however, we will focus all our efforts in achieving what we
initially announced ? an operating income to sales of 3 percent ? by transforming into a structure where all our
competencies are concentrated on sales, with focus placed on the Chairman W, and by continuously engaging in
innovation activities.

 

 

Go to the list
Previous
Next

Copyright and Quick Link